Hotel reputation management is a practice that includes tracking, managing and responding to all the hotel reviews received from all the platforms. By doing so, bookers get a clear idea about the service provided by the hotels and hotels get sense of trust. On the other hand, hotels can study guest behaviour and perform sentiment analysis. The data fetched from these exercises can help them in exploring the possibilities of overall business growth. Additionally, the right way of practicing hotel review management can lead hotels to enhanced brand value, more repeat guests and increased revenue.
From OTAs and metasearch engines like TripAdvisor, to your hotel website and Google, this online reputation management software collects all your online reviews at one place. Thus, making your hotel review management more efficient.
This online reputation management system gives accurate evaluation of your property. So, you identify the most and least favoured services. Moreover, on receiving praise or criticism for any of your services, it also allows you to pass on the reviews to the corresponding department via email.
Our online reputation management system bifurcates your reviews with respect to the action needed. Along with that, it also identifies the platforms that put you in the limelight. Moreover, save and surf through your older reviews effortlessly using an online review software for your hotel.
eZee’s hotel reputation management software is affiliated with TripAdvisor Review Express program. Under this program, you can collect more reviews on TripAdvisor for free. So it’s not just managing reviews, but also getting more reviews.
This online hotel reputation management software also brings you your competitors’ ratings. So you get to know the services and details that are being talked about. Moreover, you can also compare your business authority among your competitors.
To understand your guests’ attitude while dropping the review, the online hotel reputation management software conducts sentimental analysis. So that you get their actual opinion about your services.
Since you get all your reviews at one place, you can respond to them faster. Besides, our reputation management software for hotels lets you save pre-drafted response templates. So you can easily edit and use them whenever required.
Your global guests may drop reviews in their native language. In that case, this hotel reputation management software translates those reviews in a language you understand.
This hotel review management software gives you detailed performance insights of your services in a definite time duration through graphs and reports. So, you get a chance to improve the services that are less favoured.
The online reputation management system will highlight your best reviews from all platforms on your booking engine and hotel website. This compels your visitor to book with you. Besides that, tweet those amazing reviews on your Twitter account using a review management system.
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Managing a hotel's online reputation includes monitoring, responding and keeping track of all the online reviews. Few of the challenges faced by hotels are as mentioned below:
Well, not exactly. But, indirectly it can surely assist you to increase your reviews and strengthen your online reputation. However, with the help of a hospitality review management software, your responses to the reviews get punctual and enhances your reputation. Besides, none of the reviews get unnoticed and you can respond to all the online reviews from the system itself.
Moreover, eZee is a TripAdvisor Premium Connectivity Partner. Thus with Critique, you can get more reviews on the giant travel website- TripAdvisor through the TripAdvisor Review Express Program. (You can only enroll in this program if your technology provider is TripAdvisor Premium Connectivity Partner.)
You can take a free trial of our online hotel reputation management software for 14 days.